Corporate Website Content and Conversion: Explain Your Business Clearly
Organize the corporate website around the issues that customers care about, rather than simply listing the company's introduction and slogan.
How should this website plan be planned?
Organize the corporate website around the issues that customers care about, rather than simply listing the company's introduction and slogan.
What do customers want to know first
Who are you, what problems are solved, what proof do you have, and how to cooperate are the most basic information sequence of the corporate website.
The service page needs specific boundaries
Explain the applicable customers, working methods, delivery content and common problems, which is more convincing than abstract “professional services”.
The case bears proof of trust
The case should explain the industry, goal, page or function, not just put a screenshot without background.
Keep the conversion entry clear
The phone number, WeChat, email address and form should be the same, and explain what feedback customers can get after submitting what information.
Recommended Implementation Plan
A project does not need every feature on day one. It can be delivered step by step in the following order.
